Rita Almeida, Product Designer

2 min readMar 24, 2020


Early years and where you came from?

I studied here in Porto, Fine Arts Faculty, but since then that I am working in the digital design field.

How were you introduced to the world of the Portuguese tech industry?

I get to know Portuguese Women inTech at DevFest.

Walk me through your work and what you are doing now in the tech industry.

A very short description of what I do as a Product designer: I define the user experience of apps or products, and then add the visual layer to it. I am working in Talkdesk, and I am part of a big and multidisciplinary team of product designers, trying to change the world of customer service!

What part of what you do, you love the most?

Everything related to DesignOps, Design systems and the relationship designer/developer. These subjects are the most interesting to me.

How do you think that your background and knowledge impact the way you approach your work in the Portuguese tech industry?

Coming from a Fine arts school gave me a different way of looking at the projects. I look for the details, and for the ‘Wow’ moment. This background also makes me really humble, and always trying to find the latest technology or news in the area.

What advice do you have for young women that want to get into tech and don’t know where to start?

Step by step, it’s the best way. The beginning doesn’t have to be awesome, you just need to keep pushing.

Walk me through a day in your life as a Portuguese women in tech.

Well, I work in an open space office, in Porto. I have daily syncs with my product team, get to know what they are work at and how I can help them be successful. Part of my job is also conducting user research and usability tests, as well as product low and high fidelity mockups.

What’s the best advice you’ve ever received?

A difficult one to follow: that I am young, and I have time to accomplish my goals. It doesn’t have to be everything for tomorrow.

What apps/software/tools can’t you live without?

Sketch app, After effects, Illustrator

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